Each day this week we are going to be posting some videos from the MusicConnex conference in London. Music Dealers president, Eric Sheinkop, held a licensing seminar with a lot of useful info. Learn about the licensing industry, how much money and how many songs are licensed in film, advertising and television each year, cover songs and much more.
Below is a video of Eric discussing how emotion is a huge part of licensing. Come back tomorrow for part five and six of the panel.