Music Dealers Blog

Music Dealers Artists At North Coast 2014

Friday, August 15, 2014

North Coast, the young, yet extremely well-received Chicago-based music festival that has been coined, "Summer's Last Stand," kicks off August 29 - 31 at Union Park within Chicago's Near West community.

Launched in 2010, the festival has become a staple of Chicago's summer festival season. This year, noted acts such as timeless MC, Snoop Dogg, chill wave group, Washed Out, and Swedish electro/R&B group, Little Dragon, will entertain the thousands in attendance.

We're proud to announce that among these great artists will be five rising Music Dealers artists performing at this year's event.


Client Success Story: Dick's Sporting Goods "Team Hoyt #RUNFOR"

Thursday, August 14, 2014

For Dick’s Sporting Goods’ “Every Runner Has A Reason” campaign, Music Dealers was hired to provide music for several of the commercials, including the song “Time and Tide” by Music Dealers artist Alex Plowright for the “Run For Team Hoyt” spot, in which music helped reveal the inspiring reasons the Hoyts “#RunFor.”


Client Success Story: Durex "Real Feel"

Tuesday, August 12, 2014

For one of our "steamier" collaborations, reputed production agency, MOFILM, engaged Music Dealers to provide the perfect soundtrack for Durex's advert, "Real Feel." In need of something as exciting as the "product" itself, the Music Dealers creative team plucked from their catalog an elctro pop gem from UK-based pop duo, Pistol Shrimp. The song, a shimmering array of pulsing electronic tones, nicely captured the "sentiment" of the ad when the editing team isolated a saucy lyric from the song, "...just a touch, in the unknown...".


Client Success Story: Spice Islands "Art Of Spice"

Monday, August 11, 2014

Knowing the great potential in leveraging authentic music for their marketing campaigns, Music Dealers had been seeking an opportunity to work with the Milwaukee branch of marketing and communications agency Cramer-Krasselt, the second-largest independent agency in the country.


Client Success Story: Helping Coke #ShareTheGood in Milan

Thursday, August 7, 2014

In May 2014, Coca-Cola brought its Share The Good campaign to the soccer arena in its “Fair Play Machines” spot, using the song “Further On” by former Music Dealers artist Bronze Radio Return to match the good-natured tone of the campaign and video.


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