Music Dealers Blog

"Royalty Free" And Other Terms Entrepreneurs Are Too Embarrassed To Ask About

Friday, August 29, 2014

Licensing music like a badass means you have to learn the languages of sync licensing and music publishing. For those new to the rodeo, learning the language can be a bit daunting. Recognizing this, our goal is to reduce the amount your forehead crinkles in confusion as you're trying to find music for your projects. So, here are a few more terms that you may have been too embarrassed to ask about while in conversation with a savvy licensor.


Music Dealers Brings Licensing Expertise to New Orleans

Wednesday, August 27, 2014

On Friday, August 22, 2014, Music Dealers CEO, Eric Sheinkop, and Senior Creative Director/Music Supervisor, Tim Lincoln, were invited to attend Cutting Edge Music Business Conference in New Orleans.

Since Music Dealers happens to be opening and announcing our newest satellite office in the heart of New Orleans, we could not pass up the opportunity to be a part of this event that brings together established and aspiring music industry professionals from around the world.


Client Success Story: Louisville Slugger "Beautifully Powerful"

Tuesday, August 26, 2014

For their “Beautifully Powerful” spot, in which a young woman vigorously slams each pitch that is thrown her way, Louisville Slugger and agency MEPlusYOU selected “VC Commander” by Music Dealers artist K Theory to propel the video’s energy.

The hypnotic beat of the EDM song pulses beside the timely crack of softballs against the baseball bat as a woman’s voice loops in the background like a spell. For “VC Commander,” K Theory blended wavy notes with ascending tones in a way that matched the momentum of the commercial seamlessly, making the song a grand slam of a sync for Louisville Slugger.


Five Music Tools Content Creators Are Crazy Not To Use

Friday, August 22, 2014

In today's era of mass content creation, everyone has become a publisher, whether you're a major brand, restaurant, or a local hardware store. As we enter the era of content overload, good music is not only essential to the video itself, but also to engender further engagement after the content is produced. At Music Dealers, we often see missed opportunities to leverage music, which can often be easily rectified. Here are a tips for extra steps to take to get the most bang out of your music licensing buck.


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