“Electrify Your Summer”

March 11, 2016
“Electrify Your Summer”

From a small business in Miami to a huge major retailer, the international retailer Sunglass Hut works to create fashions that are always cutting-edge. In the summer of 2015, they released their “Electrify Your Summer” campaign, reigning in bright colors and hip music to draw in their audience. Our friends Micromen offered a punchy and high-energy song that was perfect for the company’s TVC.

Credits

BRAND

CREATIVE DIRECTION

Creative Direction: Jessie LaBelle, Music Dealers Senior Creative

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